BEFORE WORKING WITH ME?
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This solar company had spent years bouncing between different marketing agencies — but nothing worked. For over 4 years, they never saw real results from paid ads.
They weren’t doing any real market research, their campaigns weren’t optimized, and the leads they did get were low-quality.
With no reliable lead generation system, growth felt unpredictable and frustrating. They were stuck relying on whatever trickle of business came their way, unable to scale consistently.
SITUATION
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PROBLEM
WHY WASN'T THEIR MARKETING WORKING?
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No strategy – previous campaigns had no market research or optimization, just set up and left running.
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Bad agencies – they worked with multiple “specialized” solar marketing companies for 4+ years, but none delivered real results.
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Low-quality leads – the few leads they did get were poor quality and rarely turned into actual jobs.
THE FIX
WHAT WE IMPLEMENTED
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Market research – dug into what homeowners looking for solar actually wanted and how they searched online.
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Trust-building ad campaign – crafted messaging that built credibility fast and positioned the company as the reliable choice.
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Laser-focused Google Ads –targeted only high-intent searches from homeowners ready to buy.
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Ongoing optimization – actively refined the campaigns instead of letting them sit, making sure every dollar worked harder.
